Marketing
As a startup or a new entrepreneur, you may wonder what is marketing and why you need it. Marketing is the process of creating, communicating, and delivering value to your customers and stakeholders. Marketing helps you to attract, engage, and retain your target audience, as well as to build your brand awareness, reputation, and trust. Marketing also helps you to achieve your business goals, such as increasing sales, revenue, and profit.
However, marketing can also be challenging and complex, as it involves various strategies, tactics, channels, and tools. You need to have a clear understanding of your market, your customers, your competitors, and your value proposition. You also need to have a well-defined marketing plan that aligns with your business objectives and budget.
To help you with your marketing efforts, Council Startup is an organization that provides various benefits and services to help you succeed in your entrepreneurial journey. One of the services that Council Startup offers is Marketing. Marketing is a service that helps you find and access the best marketing strategies and solutions for your business needs and goals. Marketing connects you with experienced and qualified marketing consultants who can provide you with marketing advice and assistance on various aspects of your business.
By using Marketing, you will be able to:
- Find a marketing consultant who has a successful track record in providing marketing services for startups. The marketing consultant will understand your industry, your challenges, and your goals. You can get a referral from a marketing consultant who has helped you with personal or professional matters, attend business events and conferences where marketing consultants are present, or use online marketing directories and services to find a suitable marketing consultant.
- Get marketing advice and assistance on various matters such as market research, buyer personas, unique value proposition, marketing mix, content marketing, social media marketing, email marketing, SEO, PPC, influencer marketing, video marketing, podcasting, webinars, and more. You can consult with a marketing consultant over the phone or via email for a fixed fee or on an hourly basis. You can also have your marketing consultant develop and implement your marketing projects and solutions.
- Access marketing resources and tools that can help you understand and solve your marketing problems. You can use online platforms that offer marketing templates, guides, articles, videos, podcasts, webinars, and more. You can also use online services that offer content creation, graphic design, website development, analytics, automation, and more.
To use Marketing, you need to be a member of Council Startup. You can sign up for free on the website and create your profile. Once you are a member, you can access the Marketing page on the website, where you can see the list of all the available marketing consultants, resources, and tools. You can choose the ones that are relevant to your business needs and interests. You can also search for specific keywords or topics that interest you. You will then see the details of the marketing consultants, resources, and tools that match your search criteria. You can contact them directly or use the online platforms to get marketing help.
Key Points
- Marketing is the process of creating communicating and delivering value to your customers and stakeholders.
- Marketing helps you to attract engage and retain your target audience as well as to build your brand awareness reputation and trust.
- Marketing also helps you to achieve your business goals such as increasing sales revenue and profit.
- Marketing connects you with experienced and qualified marketing consultants who can provide you with marketing advice and assistance on various aspects of your business.
- Marketing provides you with guidance and support on how to use various strategies tactics channels and tools such as market research buyer personas unique value proposition marketing mix content marketing social media marketing email marketing SEO PPC influencer marketing video marketing podcasting webinars and more.
- Marketing is available for free for members of Council Startup.